Cloud computing and AI go hand-in-hand. Each enhanced by the other and each similarly touted as the future of tech. It’s been predicted that the generative AI market in particular, could grow by 42% by 2032. In the latest addition to this conversation, Amazon’s AWS has shared plans to spend $100m teaching its cloud customers about AI.
The AWS Generative AI Innovation Center
The investment will launch the AWS Generative AI Innovation Center, which will allow customers to get expert advice on AI and ML. Highspot, Lonely Planet, Ryanair and Twilio will be customers of the scheme.
The centre will offer internal expert advice for companies. AWS say they will help customers “envision, design and launch new generative AI products, services, and processes”. Adding that these experts will work on step-by-step “bespoke solutions”. The company plans on offering this service to a range of sectors from healthcare to financial services. It’s thought that generative AI and cloud technologies, could boost productivity.
Vice President of Science at Highspot, Kurt Berglund wrote in a statement…
“The potential generative AI brings is huge and at Highspot we’re leveraging it to transform sales enablement and continue levelling up the value we give our customers. The AWS Generative AI Innovation Center is providing us with novel solutions and creative guidance for some of the most complex challenges and opportunities involved in bringing generative AI workloads to life at scale.”
Adam Selipsky, AWS CEO said…
“We will bring our internal AWS experts free-of-charge to a whole bunch of AWS customers, focusing on folks with significant AWS presence, and go help them turbocharge their efforts to get real with generative AI, get beyond the talk.”
Are Amazon Losing The Cloud Race?
In the highly competitive cloud market, AWS hopes the new hub will give them the edge against Microsoft and Google. While to some this is an exciting development, full of possibility, others claim the initiative is vague and incomplete. It’s been alleged the announcement of this new scheme was made to overcome rumours that AWS was trailing behind its competitors.
Do you think AWS is losing the cloud race? If so, do you think this initiative will be enough to bring them into the lead?